Color Formulation is the most important aspect of  color artistry but least understood. My experience and techincal knowledge has helped me arrive at some pretty consistent results for my clients. Consultation is the key in understanding the texture you are working with.

 Hot tip if you are working with course texture and dark pigmented hair you need to use higher working volume  of  perioxide  in your  formula so you will be able to remove large amount of natural pigment from the cortex to arrive at the level you so desire.  Fine hair is the exact opposite since fine hair has less cuticle layers  your formulation will be adjusted in using less working  volume perioxide in arriving to your desired level. That what I think what do you think?

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